The novel COVID-19 virus outbreak has forced businesses across the world to embrace sudden changes. Owing to the lockdowns imposed by Governments across many countries globally, one can expect the situation to be similar even after the pandemic. Change is inevitable and for continued growth and evolution, companies have to face such situations of uncertainty constructively.
The real estate industry is one such example. The physical presence of customers is necessary for real estate agents and architects to manage their business. However, in the present times, people are more concerned about their health and prefer to stay inside. This poses a threat to realtors who cannot get in touch with their clients like before.
But, touchless technologies like Augmented Reality(AR) and Virtual Reality(VR) are proving to be lifesavers for the industry. Whether it is VR tours or virtual staging, the emerging technology is set to build a better environment for both realtors and customers. Let’s dig deeper into how virtual Reality Tours can use VR/AR to help with the remote sales of the real estate space.
Virtual Reality Tours, what are they?
In the coming days, there is no doubt that online business will be the new normal. Real estate is one of the industries that will also operate its business remotely with the help of Virtual Tours. VR tours are powerful storytelling tools that help users explore every nook and corner of a property from the comfort of their homes.
The main advantage of VR tours is that they reduce the costs involved tremendously for realtors. Also, students and working professionals who can’t visit properties because of time constraints or geographical barriers will find Virtual Touring very beneficial. All one needs to do is schedule a remote viewing of the property with the assistance of a sales agent.
What’s more interesting is that VR tours offer a sense of feel and experience. They help potential clients to imagine their space and lifestyle even before they start living in that place. Not to mention that realtors can tease their customers through experiential marketing campaigns even before the actual opening of a property.